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Fresno State's student-run newspaper

The Collegian

Fresno State's student-run newspaper

The Collegian

From Monkeys to Men

The “Arctic Monkey’sâ€Â latest album, “Humbugâ€Â, explores the bands transition from teenage Brit-pop sensations to adults.

Popular before any of their twentieth birthdays, English rockers the Arctic Monkeys took the unconventional route to international superstardom with their 2005 single, “I Bet You Look Good On The Dancefloor.â€Â

Relying heavily on a grass roots fan base and tongue-and-cheek rock tunes that documented the humdrum of Sheffield, England, the band was among the first crop of artists that utilized the Internet to appeal to the masses.

And for the teenage quartet, the tactic worked. They quickly rose through the ranks of the English music scene to become the country’s biggest band — besting their contemporaries “Franz Ferdinandâ€Â and “The Strokesâ€Â in the process. The band sold a record breaking 363,735 copies in the first week of its United Kingdom release and more than 118,501 copies within its first week of release in the United States, according to Billboard music charts.

Even before the exaltation of Coldplay’s groundbreaking album “X & Y,â€Â the Arctic Monkeys were being hailed as the apparent heir to the “Oasisâ€Â throne. Labeled the U.K.’s next big thing, punk-rock revivalists, and saviors of indie-rock, the Arctic Monkeys gained notoriety just as fast they were able to release songs through their MySpace page.

But for whatever reason, perhaps it was their reluctance to comply with label executives, unwillingness to cater to a fan base outside of their following or their willingness to distance themselves from the promotional machine, the “Arctic Monkeysâ€Â failed to capitalize on the success that catapulted them to superstar-status with their debut album “Whatever People Say I Am, That’s What I’m Not.â€Â

The band’s follow-up album, “Favourite Worst Nightmare,â€Â was largely ill received by critics and U.S. fans.

Although the initial buzz that surrounded the band on their debut record has waned, the bands third album, “Humbug,â€Â stands to justify the hype that was built around them four years ago.

On “Humbug,â€Â the Arctic Monkeys teamed with “Queens of the Stone Ageâ€Â frontman Josh Hommes to produce an album that is a stark divergence from what the band is known for. The usual dance-worthy tunes have been swapped for heavier, more depth-filled songs. On “Cornerstone,â€Â lead vocalist Alex Turner swaps his typical playful lyrics for surly introspective lines like, “Tell me where’s your hiding place, I’m worried I’ll forget your face. And I’ve asked everyone, and I’m beginning to think I imagined you all along.â€Â

The laconic vocals from Turner have disappeared as well. The frantic Brit-pop guitar riffs and rhythms have been replaced by a more melancholy tedium that summons the wistful rock music of England’s past. This is made most apparent on the ear-catching track “Pretty Visitors,â€Â which demonstrates a bravado not seen in their previous discs.

The Arctic Monkeys are not trailblazing new ground on “Humbug,â€Â however, the matured lyrics and slowed rhythm of the songs make for a more appealing album. Now, the once unapologetic, in-your-face quartet of rebellious teenagers can trade in the Brit-pop label as they’ve grown to a full-fledged rock band.

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